February 6, 2018

With over a purported 400,000 podcasts in existence today and a steady growth forecast for the medium, as indicated by Edison Research, podcasting has become the on-demand audio darling for tech-savvy users.

Marketers are taking notice and those with something to s...

December 9, 2017

There's been a lot of recent discussion about effective podcast advertising and whether dynamic insertion or baked-in ads fare better in the long run. According to Russell Lindley, Ad Results Media president, native messaging from the host within the show far exceeds a...

November 15, 2017

 

The PodRev Podcast 

listen on apple podcast 

TED Talks are definitely ideas worth spreading. In just 18 minutes, this revolutionary concept provides a powerful platform to deliver compelling messages. Celeste Headlee, host of On Second Thought offers a stellar...

October 10, 2017

The PodRev Podcast (click to listen)

We're talking about women in podcasting, entrepreneurship and matching professional audio quality and technique to match superior content. Production matters. 

Featuring podcasts from Carrie Green's She Means Busin...

October 5, 2017

A November, 2016 research study by NuVoodoo and Amplifi Media covered in Inside Radio validates that podcast selection is not simply a ranking or impressions-only measurement game:

When respondents in a separate qualitative focus group were asked what podcast they...

October 3, 2017

The PodRev Podcast 

Nowadays, politics and podcasting go hand in hand. The power of podcast allows for exploration of the same topic with very different messaging and can deliver a point of view from many positions. President Trump and Hurricane Harvey are just one exam...

September 27, 2017

Introducing the PodRev Podcast where we talk about the business of podcast.

Yes, we do need another podcast about podcasts. Why? Because the more we know, the more we grow. And there's a whole lot out there to cover!  

Every day, new discoveries about the 'wild wil...

September 12, 2017

As the third annual IAB Podcast Upfront took place last week in New York City, it's apparent that the IAB (Interactive Advertising Bureau) has been and continues to be well vested in the business of podcast. So much so that the IAB released a buyers guide for podc...